Page 161 - World of Art Contemporary Art magazine: The 2023 Guggenheim issue

and consumer society. Pop artists used images from popular culture, advertising industry, which creates artificial needs and desires in the
such as comic books, advertisements, movies and celebrities, to consumers. She also shows the consequences of overconsumption
create artworks that challenged the traditional notions of art and and waste on the natural resources and the animal life. Moreover,
aesthetics. They also used techniques such as collage, assemblage, she questions the role of the media and the celebrities in shaping
silkscreen printing and appropriation to create their artworks. the identity and the values of the people.Dimitrescu’s collages are
However, Dimitrescu’s collages are not merely a celebration or thus a powerful and provocative statement against consumption
a parody of pop culture. They are also a critique and a warning and consumerism. They invite the viewers to reflect on their own
of the negative effects of consumption and consumerism on the habits and choices as consumers and citizens. They also challenge
environment, the society and the individual. Dimitrescu exposes the viewers to reconsider their relationship with art and culture in a
the contradictions, the manipulations and the illusions of the world dominated by mass media and market forces.

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