Page 39 - 50.La Biennale di Venezia issue of World of Art Magazine

VENICE AND THE SQUARES OF ITALY’S MAIN CITIES

In this edition of the exhibition of visual arts, director Francesco Bonami progresses. Through the use of images transmitted by the sign and
has transformed even the functional aspects of the show, such as the slanting light that make the glossy paint of the colored interior walls
connection between the various sections of the 50th International Art vibrate, Cord receives and rebounds the many metaphors of its form.
Exhibition, into projects of contemporary art and architecture. In this Such as an umbilical cord between ‘interior’ and ‘exterior’, feeding and
way, he blends the contents and themes of the exhibition with the being fed by the places of art. And it is to the places of art that it turns
physical structure containing them. This work, dubbed the cord, has to in its guise of ‘diffuse exhibition’.
been designed by archea associati /c+s associati, and goes beyond the
idea of the door to propose instead a spatial link able to wire together The work consists of a steel cylinder over 200 meters long, made from
the different locations in which the exhibition develops its themes. modular units 1.25 meters deep and 3 meters in diameter, allowing one
The fragments of this steel conduit contain and transport information to walk within. Fragments of the Cord, varying in length from 7.5 to 15
consolidating the idea of art as communication and of communication meters, will be installed not only in Venice, but also in the squares of
as art. The work provides a condition that is inversely proportionate to Italy’s main cities, to which the Biennale intends taking the program of its
reality, altering the usual relations between user and information. It is exhibition. For the first time, a rapport and dialogue will be established
not the contents that move in a dynamic, ultra-fast manner with respect with the rest of Italy, transforming Venice into a true art contemporary
to a silent, unmoving spectator in front of a screen, but the visitor who culture terminal. The cord project has been realized with the contribution
enters the network of information developed by the exhibition as it of Festival Crociere.

SPECIAL PROJECT
THE CORD
Archea Associati /c+s Associati

Cord 2

WORLD of ART 39