Page 63 - World of Art Contemporary Art magazine: The 2023 Guggenheim issue
P. 63

Gillian Wearing in collaboration with Wieden+Kennedy, Wearing, Gillian,
         2018. Color video, with sound, 5 min. Solomon R. Guggenheim Museum,
         New York, Purchased with funds contributed by the Photography Council,
         2019.67. © Gillian Wearing, courtesy Maureen Paley, London; Tanya
         Bonakdar Gallery, New York/Los Angeles; and Regen Projects, Los Angeles.

         street photography and performance art by giving voice   television can conjure worlds that, while completely
         to the subjects of her images. This series established   fabricated, still carry real emotional weight. Since 1996
         Wearing’s long-standing practice of engaging the public   she has cast professional actors in her videos in addition
         through classified ads, casting calls, or direct solicitation   to working with nonactors. Her interest in the methods
         on the street in order to create platforms where people’s   and effects of dramatic acting extend naturally from her
         often very personal stories could be shared with a wider   examinations into the everyday performance of public
         audience.                                            life. On stage, emotional authenticity can be scripted and
         Wearing has also repeatedly turned the camera on herself   rehearsed, and actors often redirect personal experiences
         to examine the ways one’s sense of self is established   to express a character’s truth. At the same time, victims of
         within familial, social, and historical contexts, especially   trauma sometimes recount their stories as though reading
         in the aftermath of traumatic experience. Through    a script. This paradoxical relationship between acted and
         her extensive interrogation of the self-portrait, she   actual reality underlies many of Wearing’s works, including
         has pointedly expanded on Andy Warhol’s notion that   her video We Are Here (2014). Wearing set this film in the
         “everyone will be world-famous for 15 minutes,” predicting   West Midlands of England, where she grew up, working
         the rise of selfie culture. In addition to performing versions   in locations that were of personal significance to her and
         of herself, she has engaged with images of people who   with local residents, who are cast as ghosts and deliver
         are closely connected to her identity as a person and as   haunting monologues recounting their regrets, losses, and
         an artist. In her photographic series Spiritual Family (2008–  guilt. We Are Here screens through April 2, on Saturdays
         present), for instance, she employs silicon prosthetics,   continuously from 12 to 5 pm in the museum’s New Media
         wigs, and lighting to disguise herself as pivotal figures from   Theater.
         art history who have been foundational influences on her   In recent years Wearing has incorporated digital
         practice.                                            technologies into her photography and video while
         Wearing has long been fascinated by the ways film and   also extending her practice to the mediums of painting,



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